To connect with fans and discover new ones you need to create a steady stream of content online. By replacing traditional banner ads with this content CDA amplifies reach and increases ROI.
Think of you latest instagram influencer campaign, blog or product review, youtube videos, or live event tweets. CDA lets you syndicate your best branded content to mass media.
Adding content is easy, just paste the URL or username or drop a local file. CDA exports to a variety of IAB approved ad formats ready for trafficking to your chosen ad server.
Digital sameness is pervasive. CDA units stand out from the noise by channeling the creativity and interactivity users love from social into new editorial contexts. All interactions and engagements are recorded so you can learn what's working best.
CDA is flexible for a multitude of uses, from boosting influencer campaigns, extending live event sponsorships, visualising hashtag competitions, to simply extending reach of your brand's voice on social channels.
"81 percent of brand marketers are using influencer content in other channels."
Brand and Publisher customers include
CDA enables us to accelerate reach of branded content beyond social media borders and achieve very high user engagement.
We charge a monthly license for access to the product and a CPM when ads go live. You can lower the CPM by paying a higher monthly premium. Contact us for a quote.
Not at the moment, CDA is a creative tool to format content ready for distribution through your chosen ad server or direct publishing partners.
Ultimately it depends on the creative quality and the context in which they are placed but we typically see click rates between 0.25 and 2.5%
Yes! Since CDA is a hybrid ad format combining social content with banner placements, we track the engagement depth to align with influencer marketing.
Check out our demo page showcasing 10 ad verticals here
No, you can mix and match as you please, choose to only include local assets or combine with various public sources.
SoLo sets up an ad campaign across trusted news sites in just a few clicks – automating the creative formats and targeting from your Facebook page and letting you buy for any budget.