Before making a purchase decision consumers will review up to 10 pieces of content online. Is your brand taking control of the customer research journey?
Think of you latest instagram influencer campaign, blog or product review, youtube videos, or live event tweets. CDA lets you syndicate your best branded content to mass media.
Preview your content in a variety of IAB formats, include a custom header for more branding appeal, then simply export to your chosen ad server.
Clicking social posts trigger a fullscreen lightbox experience. Users can quickly consume multiple pieces of content within the ad. All the while CDA logs these engagements for brands to better understand what resonates.
CDA is flexible for a multitude of uses, from boosting influencer campaigns, extending live event sponsorships, visualising hashtag competitions, to simply extending reach of your brand's channels.
"81 percent of brand marketers are using influencer content in other channels."
Brand and Publisher customers include
CDA enables us to accelerate reach of branded content beyond social media borders and achieve very high user engagement.
We charge a monthly license for access to the product and a CPM when ads go live. You can lower the CPM by paying a higher monthly premium. Contact us for a quote.
Not at the moment, CDA is a creative tool to format content ready for distribution through your chosen ad server or direct publishing partners.
Ultimately it depends on the creative quality and the context in which they are placed but we typically see click rates between 0.25 and 2.5%
Yes! Since CDA is a hybrid ad format combining social content with banner placements, we track the engagement depth to align with influencer marketing.
Check out our demo page showcasing 10 ad verticals here
No, you can mix and match as you please, choose to only include local assets or combine with various public sources.
SoLo sets up an ad campaign across trusted news sites in just a few clicks – automating the creative formats and targeting from your Facebook page and letting you buy for any budget.